THE SILTOM METHOD OF CONTINUOUS TRAINING IS THE MOST EFFECTIVE WAY TO INCREASE THE BUSINESS IMPACT OF YOUR SALES FORCE
We have an innovative way to optimize your sales force product knowledge and selling skills, in an incredibly easy way by merging 2 fields:
It is the branch of neuroscience that tries to make teaching more effective, identifying ways to align it with the natural way how human bran works when learning.
THE TRAINING PROCESS HAS 3 STEPS:
STEP 1: STRATEGIC TRAINING CONTENT CREATION
- We evaluate the needs and goals of your sales force and define the project format that better fits to your continuing education, product launch or training event.
- Our experts in the commercial area can write in English or Spanish the training content about your products, based on the information you provide us. We will make the product preparation very easy for you:
Do not forget anything important with our checklist of strategic concepts about product and market
Get inspired with our 250 proposals for writting strategic questions
We enrich your texts with illustrative images of each concept for visual learning
We can complement your product training with commercial skills training following recommendations of international gurus
STEP 2: LEARN AND CONSOLIDATE KNOWLEDGE WHILE PLAYING
Training begins once the training content has been introduced in the online platform of our learning retention system:
We schedule in several weeks the access to content pills in the game stations, allowing periods of rest in which sales teams begin their forgetting curve
Sales people learn by playing along the train of knowledge way of the smart game Trainapp, in microlearning sessions that force them to think, interrelate, learn from mistakes and review each concept until consolidateing it.
We encourage game participation with push notifications on user mobile devices or mailings, reviewing the most failed concepts among other advices.
Once they get some initial experience, we optionally invite your sales force to build a learning community in which they share their internal know-how, elaborating collaborative questions for their colleagues.
STEP 3: MEASURE EFFECTIVENESS
We ensure that the training process takes the best growth direction.
We diagnose the level of initial knowledge of concepts and topics, and focus the continuous training towards the training gaps.
Continuous monitoring of learning and participation, reporting in real time users interactions with TrainApp at the online backoffice, and sending partial reports.
At the end of the project, we issued the final report in 3 formats, with meritory mention to many vendors to promote their motivation and prominence.
We validate that the training has been motivating and effective to your sales team to increase theis sales results, and we collect their improvements and needs feed-back.
Prevent strategic training could be forgotten soon without it being applied
WHAT IMPORTANT RESULTS CAN NEUROGAMIFICATION GET TO INCREASE SALES TRAINING PRODUCTIVITY?
At the end of this training each person dominates more than 95% of its content, with little effort in personal time.
Consolidated knowledge will last fresh in memory for years, expanding the base of creativity resources and making future learning easier.
Neural circuits for unconscious processing are created and strengthened, giving knowledge an agile transfer to professional practice that improves performance.
Hundreds of neuroscientific studies evidence that teaching or studying procedure is the most critical factor influencing the resulting knowledge level.
Active reviews distributed over time allow a stable learning curve
AS MANY REVIEWS AS THEY NEED
Our engaging SMART GAME Trainapp, allows each vendor self-evaluation and allows repetitions will not become boring. Its adaptive algorithm personalizes follow-up reviews at increasing intervals of time, according to each person reinforcement needs.
Each review happens when it begins to be forgotten, interleaving resting days, minimizing the slope of the forgetting curve, and ends up being stored in a stable way in the long-term memory. At the begining of this process a lot of concentration is needed to use new knowledge, but it ensd up processing it with agility in an unconscious and immediate way in professional challenge where they fit.
Adopting SILTOM’s methodology, you will have the certainty that your sales force will increase their turnover, training them cost-effectively with a SMART GAME based on neuroscience.
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